How to implement content-locking or content-gate

Implementing Lock-Action-Unlock interactivities inside your videos to skyrocket results with your interactive video funnel campaigns.

Ask viewers to take a specific action - such as share, subscribe, participate in a quiz, watch another video or view an offer - before they can continue watching the rest of the video.

Content-Gating will also help segment your audience, engage, entertain, increase view time, increase clicks and conversions and get more actions off viewers.

From the drag and drop video funnel builder, click on the Add Interactive Element button on the video you want to edit. This will load the video into the drag and drop interactive video builder and timeline editor.

From the list of interactivity items by the left menu panel, click on the interactivity item for the action you want viewers to take. This depends on your marketing objective.

For instance, if you want viewers to subscribe to a newsletter in order to continue watching the rest of the video, click on the Optin Form interactivity item.

First: The Video Pause toggle switch

Toggle on the switch under the Video Pause when the interactive element appears.

Second: The Add Close Button toggle switch

Leave this switch OFF to make sure viewers don't get to skip or close the interactivity item when it appears in the video.

The optin form has now been turned into an Optin-Gate

Complete the rest of the settings as desired.

This training content will show you how to customize an optin form interactivity item

Once done, click on the Save button.

Click on the Preview button to preview your interactivity and customizations to make sure everything works as setup.

Once you are done adding all desired interactivity to the video, click on the Continue button to return to the video funnel builder page from where you can continue to publish your campaign.